B IS AN AD-LESS MONTHLY PUBLICATION THAT INTRODUCES ONE WELL-BALANCED BRAND UNEARTHED FROM AROUND THE GLOBE IN EACH ISSUE. BETWEEN ITS COVERS, B NOT ONLY SHARES UNTOLD STORIES BEHIND THE BRAND BUT ALSO ITS SENTIMENT AND CULTURE THAT ANY READERS INTERESTED IN BRAND MARKETING AND MANAGEMENT CAN LEAF THROUGH WITH EASE.
[BRAND STORY] Born in 2010 from the minds of two young Stanford graduates, Kevin Systrom and Mike Krieger, Instagram has grown into the most influential social media platform in just eight years, with over one billion monthly active users around the world. The intuitiveness of image-centric communication, which transcends textual and linguistic limitations, and a user-centric service that reflects real-time community feedback are the key pillars of Instagram’s success.
HASHTAGS Cultural impacts of hashtags highlighted by the media
NEW GENERATION The ways the digital native generation exploits Instagram
OPINION Eva Chen, Head of Fashion Partnerships at Instagram
PEOPLE Lifestyles of global influencers producing distinct and authentic content
CREATIONS A typical content genres on Instagram offering new perspectives
OPINION Ian Spalter, Head of Design at Instagram
- Choosing a selection results in a full page refresh.
- Press the space key then arrow keys to make a selection.